Building A Facebook Fan Page You Can Boast About

Everybody's doing it, so you think that building a Facebook Fan Page is a great way to introduce the general public to your business. After all, you have a great product, your friends adore you, so it's just natural that fans will flock to your page as soon as you post.

Crickets chirping in the background...

Though that famous voice that spoke to Kevin Costner in The Field of Dreams spoke to you in your sleep, you probably woke up pretty disappointed when you realized that no one has "liked" your Facebook page.

Don't worry, you won't show up to the prom alone. Just take my advice and learn how to build an irresistibly engaging Facebook page rival to the famed Red Carpet.

Planning is Everything

If you've already set up a Facebook Fan Page, don't fear that you are doomed to epic failure. You can go back and plan your re-launch. Regardless if you have a fan page already or not, you can still work through these tips.

Brand Recognition

Enlarge your profile picture to gain brand recognition. Facebook doesn't make it well known, but you are capable of enlarging your profile picture to as much as 200 x 600 pixels. A larger picture offers you better visibility. This is a great opportunity to post your company logo or a promotional banner of any kind. You can even swap it out once a week to keep things fresh and interesting.

Diversify your tabs

You are also capable of changing your tabs to something more exciting and relevant. Before you change your tabs, you need to add an FBML application to your page. You can find tons of great tools on Facebook. One that I like to use is Static FBML application.

Once you add an FBML application, you can find the FBML tab in your page manager. In this application, you will be able to change the names of tabs and even write your own HTML code. This will allow you to completely revamp your Facebook landing page. You can even make it look like your website and link directly to it.

Another useful tab is the Twitter tab. It function as a bundle package for Twitter and Facebook. It posts your Twitter updates on your Facebook page.

Flickr tab is a great way to add product photos onto your Facebook page. If you sell clothing, dog accessories, or anything else your fans desire, entice them with tons of photos from Flickr.

Highlight Your Superstars

After all the trouble you go through to brand your product, don't forget to spotlight your team members. After all, they are an integral part of your business. Let your fans get to know the people behind the curtain and what they do to make your business work. It gives your fans a real connection to your business and also makes your team members a part of the fan base.

You can either write a weekly highlight on a team player, or you can use an FBML tab to create a bio for each team superstar. If your team is enormous, it is still important to provide a glimpse into your management world and what your staff has accomplished.

Actively Participate

How many people do you know who have set up Facebook fan pages and never log in? You may even be guilty as charged. If you are going to take the time to set up your fan page, you have to be actively engaged with your fans. That is the purpose, right?

Facebook does have one fault with its fan page system: it doesn't provide the same tools for tracking comments and posts as it does for regular Facebook pages. So, it takes a little extra effort to keep in touch with your fans. Never take for granted that you have a page available. Acknowledge that it exists because that is the only way to get your name out there.

A good practice is to wake up 15 minutes early in the morning and check your fan page. Respond to comments and emails, update your status with what you plan to accomplish that day or what promotions you are offering, and take the time to build your community. Surf around in Facebook and find groups and other fan pages with similar products and niches.

Remember that building a good fan base takes consistent attention. You don't need to turn your Facebook fan page into a second full-time job. But, regular updates are necessary to grow your brand online.

Linking your Facebook page to other sites like Twitter, your website, and a blog (if you have one) is one of the best ways to get your page out to the public and build some notoriety in social media milieu.

Want more free information? Feel free to get all sorts of top-notch internet marketing tips about Facebook Fan Page and much more on the E1KAD a blog, or visit the main Earn 1K A Day site.

This post was made using the Auto Blogging Software from WebMagnates.org This line will not appear when posts are made after activating the software to full version.