Why Your Business Needs a Professionally Designed Facebook Fan Page.
With over 600 million active accounts on Facebook, this ubiquitous social networking site is a potential marketing goldmine that has been attracting the attention of the business community almost since its foundation.
A professionally designed fan page can take full advantage of Face book’s vast networking potential while promoting your business's credibility to current and prospect clients alike.
The Social Proof Aspect of Facebook
From a business point of view, a simple Facebook Fan Page update has become in essence a free ad for your company which has just been broadcasted to an exponential number of potential new customers. Are you starting to see the exciting possibilities of having a Face book Fan Page?
Facebook Allows Organic Targeted Marketing
But what's truly remarkable about Facebook is that your Fan Page update (read: product ad) isn't being publicized to entirely random people - it comes from trusted sources (essentially their own friends "word of mouth" recommendations) and is frequently broadcasted to people within the same age group or geographic location as the original fan.
Facebook Users are Loyal and Expect a Consistent Experience
Since fans of your Facebook Fan Page have access to updates and promotions within the Facebook site - a website they already belong to and visit frequently - this presents an obvious advantage over for example, traditional mailing lists that don't guarantee an email will actually be read by a busy costumer.
Facebook Users are Passionate
Beyond the publicity potential Facebook fan pages have, a company can derive uniquely accurate feedback, and respond to it timely and personal way. It's not enough just to create a professional Facebook Fan Page and expect a community of passionate consumers to coalesce around your product or service. You must take an active role in keeping your Facebook fans interested and engaged. Facebook is Here to Stay
With over 600 million active accounts on Facebook, this ubiquitous social networking site is a potential marketing goldmine that has been attracting the attention of the business community almost since its foundation.
A professionally designed fan page can take full advantage of Face book’s vast networking potential while promoting your business's credibility to current and prospect clients alike.
The Social Proof Aspect of Facebook
From a business point of view, a simple Facebook Fan Page update has become in essence a free ad for your company which has just been broadcasted to an exponential number of potential new customers. Are you starting to see the exciting possibilities of having a Face book Fan Page?
Facebook Allows Organic Targeted Marketing
But what's truly remarkable about Facebook is that your Fan Page update (read: product ad) isn't being publicized to entirely random people - it comes from trusted sources (essentially their own friends "word of mouth" recommendations) and is frequently broadcasted to people within the same age group or geographic location as the original fan.
Facebook Users are Loyal and Expect a Consistent Experience
Since fans of your Facebook Fan Page have access to updates and promotions within the Facebook site - a website they already belong to and visit frequently - this presents an obvious advantage over for example, traditional mailing lists that don't guarantee an email will actually be read by a busy costumer.
Facebook Users are Passionate
Beyond the publicity potential Facebook fan pages have, a company can derive uniquely accurate feedback, and respond to it timely and personal way. It's not enough just to create a professional Facebook Fan Page and expect a community of passionate consumers to coalesce around your product or service. You must take an active role in keeping your Facebook fans interested and engaged. Facebook is Here to Stay
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